Downtown Whitewater

Where Community Happens

Downtown Whitewater

Where Community Happens

Visit Downtown

Coffee to cocktails, art gallery to salon, downtown is your destination for the businesses and services you need.

Business & Organizations

Get connected to our local organizations and business resources.

Events & Projects

Volunteers put our mission into action. Find out more and get involved today.

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Be safe, be kind, be Irish! Happy St Patrick's Day!

And don't forget to hydrate for those who may have wandered downtown early for more than a cup of coffee. #downtownwhitewater
This #InternationalWomensDay, we want to shoutout our amazing women-owned & run businesses of Downtown Whitewater. Your entrepreneurial spirit is inspiring!

Pictured: Heather's Tailoring & Custom Sewing, The Book Teller, ReVamp Nutrition Whitewater, Happy Little Gems, Botanica Beauty Parlour, BaristaCats Café, Live Life Spiritual Direction, and The SweetSpot Cafe, Lovely Lashes, Whitewater WI ArtZilla Studio 

Not Pictured: Adriana's nails & spa, KMA Jewelry, ARANDA-BeUnique , Reflections of the Past, Roots Salon, Cabinets & Design by Cozette, K-9 Hair Care LLC, Dog Wash & K9 Campus, M.E. & My Pets
Fortunately we don't celebrate Lupercalia like the ancient Romans did, so no jar full of names await you downtown this February morning. 

Instead, with Valentine's Day upon us, we're hoping you'll shower a local business or 10 with your support. #LoveLocal with us today by stopping downtown for coffee, a meal, a gift for your special sweetheart, or just take a few minutes to leave a good review/an extra bit of attention to their social media accounts. 

#Welovewhitewater #DowntownWhitewater #GeekyValentinesTriviaMoment #WhataboutthatGeoffreyChaucerPoem
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Whitewater City Market

The Whitewater City Market brings area farmers, artisans, food carts, craft beer, live music, and the community together.



Sponsors for our organization are community members championing the desire for the preservation of our downtown historic district’s collective history. They are visionaries supporting the success of our entrepreneurial landscape through small business in Whitewater. Additionally, they are excited for opportunities increasing the sense of connection and community for everyone in Whitewater.