Downtown Whitewater

Where Community Happens

Downtown Whitewater

Where Community Happens

Visit Downtown

Coffee to cocktails, art gallery to salon, downtown is your destination for the businesses and services you need.

Business & Organizations

Get connected to our local organizations and business resources.

Events & Projects

Volunteers put our mission into action. Find out more and get involved today.

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Thank you Generac Power Systems Inc. for lighting our parade and thank you Whitewater community for making our holiday special by participating in and joining us for tonight's parade. We wish you a very Merry Christmas and a Happy New Year! #lovewhereyoulive
Today we had the opportunity to tour the Shop Small Holiday Market and downtown business district with the Deputy Secretary of WEDC. 

We are incredibly thankful for their passionate support of our community and communities throughout the state. From Bounce Back Grants to numerous businesses, to a CDI grant for the Bower House, and last but certainly not least a Co-op Feasibility Grant to Whitewater Grocery Co. , the WEDC has invested in our community in so many ways this year.  #downtownwhitewater #shopsmall #lovelocal
We are thankful to the countless hours volunteers spend throughout the year caring for downtown and planning events there.
We are thankful for investments in our public spaces that create ways to bring our community together.
We are thankful to the many entrepreneurs who daily breathe life into downtown.
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Whitewater City Market

The Whitewater City Market brings area farmers, artisans, food carts, craft beer, live music, and the community together.



Sponsors for our organization are community members championing the desire for the preservation of our downtown historic district’s collective history. They are visionaries supporting the success of our entrepreneurial landscape through small business in Whitewater. Additionally, they are excited for opportunities increasing the sense of connection and community for everyone in Whitewater.